Writing for a business blog is different thing than writing a business report. You don’t need to write in a formal manner when doing your blog. You should write like you are chatting to a friend and explaining things to her or him.

Remember that your blog is read online. The attention span of people reading over the net is quite shorter than those reading printed stuff.  Therefore blogs that are lighter to read are better than those having complicated stuff.

A paragraph that will look very heavy to the eyes will most likely not be read by your visitors. What people do online is more of scanning for the info that they need or that interest them rather than reading.

Applying this attitude will help your also to write easier. Before you know it, you are typing your thoughts faster than before. You will also discover what works and what doesn’t along the way.